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	<title>Social Media Lab</title>
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		<title>Engagement Through Social Media</title>
		<link>http://muhammadyaqoob.wordpress.com/2009/06/30/engagement-through-social-media/</link>
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		<pubDate>Tue, 30 Jun 2009 07:50:51 +0000</pubDate>
		<dc:creator>Muhammad Yaqoob</dc:creator>
				<category><![CDATA[Engagging Audience]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[corporate blogging]]></category>
		<category><![CDATA[Redbull]]></category>

		<guid isPermaLink="false">http://muhammadyaqoob.wordpress.com/?p=292</guid>
		<description><![CDATA[From Facebook profiles to blogs to podcasts to virtual stores in the Second Life virtual world, mainstream companies like Redbull, Coca-Cola, Ford Motor Co., Toyota, Whirlpool, and Target are tapping into the online action. Companies have learned – and some have learned the hard way – that using social media to promote your brand requires [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=muhammadyaqoob.wordpress.com&amp;blog=8345825&amp;post=292&amp;subd=muhammadyaqoob&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Social Media: Revolutionizing the Face of Marketing</title>
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		<pubDate>Sat, 27 Jun 2009 09:39:37 +0000</pubDate>
		<dc:creator>Muhammad Yaqoob</dc:creator>
				<category><![CDATA[Engagging Audience]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Participatory Media]]></category>
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		<description><![CDATA[Companies are now convinced and realizing that marketing to today’s technology-driven, and tech-savvy consumers’ means engaging in two-way communication as it is no more one-way communication effort. With the increasing rise of social media such as blogs, , blog directories, article directories, online forums, and social networks like MySpace, Facebook, LinkedIn, Plaxo, Speakersites, Xing, etc. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=muhammadyaqoob.wordpress.com&amp;blog=8345825&amp;post=4&amp;subd=muhammadyaqoob&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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